In a Boston Globe article from 2014, a Tampa market research firm, Marketdata, claimed that $549 million a year is spent on self-help books with diet books leading the charge. I have spent some of those dollars on these. Books like how to be a better husband, a better manager of time, an essentialist, someone who knows his strengths and much more. There is a reason that Rick Warren’s book has sold over 30 million copies since its release in 2002.
I believe that people want to know their purpose — do you?
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